78.3% Increase in Customer Engagement Rates Without Increasing Sales and Marketing Staff.

Reach more prospects, interact live with visitors already on your website and convert more leads with highly targeted digital interactions. Genesys AltoCloud monitors every visitor to your online properties and uses machine learning to determine the best prospects to engage with live on your website or mobile apps right now. Altocloud complements traditional outbound sales calling from collected lead information with live online interested visitors resulting in better lead qualification rates versus cold calling. Reps become much more productive because they have access to the context that prospects have been viewing and are able to talk to the prospect while they are still on the site or app.

Benefits

  • Create new sales opportunities to talk directly to online prospects while they are actively engaged with your sites
  • Optimize the time of your inside sales reps by prioritizing the right online prospects
  • Increase customer satisfaction through richer interactions at the right moments on their journeys
  • More efficient internal operations from integrating web, mobile and communications in one system

Success Story:

Altocloud’s software offered Shimmer the ability to analyze customer journeys to identify the most important people on our website.

Background

Shimmer is a leading provider of wearable wireless sensor products and solutions since its foundation in 2008. As a pioneer in the industry, Shimmer is committed to pushing the boundaries, and driving the future development of wearable wireless sensing through their personnel and world-class engineering team.

Shimmer_Case_Study_Results_2.pngChallenge

Shimmer sells a sophisticated product in a relatively new industry. They needed clear insights into their visitors’ behaviors to reduce purchase time and improve customer experience. Shimmer offers high-end wearable technology products. High value products often require more research and longer buying journeys. Also, many product options mean that purchases are not made with a single click.

Solution

Altocloud software provides Shimmer with an end-to-end solution for analyzing and engaging with online customers. Our predictive communications software was deployed in minutes and immediately delivered insights into how visitors researched and shopped on the Shimmer website. Personas and Action Maps automated visitor segmentation and engagement at the best moments. Altocloud Outcomes identify desired goals and are used to shape customer journeys.

Results

Shimmer_Case_Study_Results_1.pngCustomer satisfaction has increased 14.6% within the first 90 days of using Altocloud. Customer engagement rates have increased by 78.3% without increasing sales and marketing staff. Customer feedback has also improved favorably month on month.

“Altocloud’s software offered Shimmer the ability to analyze customer journeys to identify the most important people on our website”.

Enda Feeney
Digital Marketing, Shimmer

Altocloud analyzes and shapes customer journeys and delivers clear insights that enable Shimmer to continually improve and meet customer needs.

Visit AltoCloud for more info and then contact AVDS to get started!

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